Marketing research: (Record no. 580618)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00350nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789351502487 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | S 658.83 |
| Item number | KUM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kumar, V. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research: |
| Remainder of title | a global outlook/ |
| Statement of responsibility, etc. | V. Kumar. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi: |
| Name of publisher, distributor, etc. | Sage, |
| Date of publication, distribution, etc. | 2015. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 517 pages; |
| Other physical details | Includes Index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Institute of Management | Institute of Management | Processing Center | 29/06/2020 | 525.00 | S 658.83 KUM | IMK16259 | 29/06/2020 | 29/06/2020 | Book | |||||
| Study Centre Alappuzha, University of Kerala | Study Centre Alappuzha, University of Kerala | Processing Center | 08/12/2021 | 525.00 | 658.83 KUM/M | USCA5646 | 07/01/2022 | 08/12/2021 | Book |