Digital marketing / (Record no. 580443)

MARC details
000 -LEADER
fixed length control field 00519cam a2200157 i 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780199455447
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0199455449
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number AHU
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ahuja, Vandana,
245 10 - TITLE STATEMENT
Title Digital marketing /
Statement of responsibility, etc. Vandana Ahuja, Area Chair, Marketing, and Assistant Professor, Jaypee Business School, NOIDA.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Oxford University Press ,
Date of publication, distribution, etc. 2016.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 437 pages ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 19/02/2020 525.00 1 658.872 AHU IMK14725 14/08/2024 05/08/2024 19/02/2020 Book