Brand leadership (Record no. 578669)

MARC details
000 -LEADER
fixed length control field 00421nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number
Terms of availability BP.16.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8B AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David; Joachinsthler, Erich
245 ## - TITLE STATEMENT
Title Brand leadership
Statement of responsibility, etc. Aaker, David; Joachinsthler, Erich
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Pocket books
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent 350 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note
590 ## - LOCAL NOTE (RLIN)
Local note Dreamtech
Provenance (VM) [OBSOLETE] D
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 07/01/2022 0.00   658.8B AAK IMK13146 25/10/2019 25/10/2019 Book