Marketing management : text and cases in Indian context (Record no. 577422)

MARC details
000 -LEADER
fixed length control field 00478nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number
Terms of availability 450
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number R 658.8 KAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Karunakaran, K
245 ## - TITLE STATEMENT
Title Marketing management : text and cases in Indian context
Statement of responsibility, etc. Karunakaran, K
250 ## - EDITION STATEMENT
Edition statement 3 edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Himalaya Pub House: Bombay
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent 620 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note
590 ## - LOCAL NOTE (RLIN)
Local note Modern Book Centre
Provenance (VM) [OBSOLETE] MBC-0406/13 dtd 30/05/2013
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book

No items available.