Marketing management: A South Asian Perspective (Record no. 574650)

MARC details
000 -LEADER
fixed length control field 00516nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8131702006
Terms of availability 575
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number S 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip, et.al.
245 ## - TITLE STATEMENT
Title Marketing management: A South Asian Perspective
Statement of responsibility, etc. Kotler, Philip, et.al.
250 ## - EDITION STATEMENT
Edition statement 13 edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Pearson Education
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 621 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note SC DEVELOPMENT FUND 2009-2010
590 ## - LOCAL NOTE (RLIN)
Local note Modern Book Centre
Provenance (VM) [OBSOLETE] MBC-2977/09 dtd 24-03-2010
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 07/01/2022 575.00 1 S 658.8 KOT IMK09770 17/12/2022 28/11/2022 25/10/2019 Book