Successful Promotions Build Successful Brands (Record no. 571654)

MARC details
000 -LEADER
fixed length control field 00428nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 817371570X
Terms of availability 250
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8B CHO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Choudhury, Pran K
245 ## - TITLE STATEMENT
Title Successful Promotions Build Successful Brands
Statement of responsibility, etc. Choudhury, Pran K
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Universities Press, Hyderabad
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 133 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note
590 ## - LOCAL NOTE (RLIN)
Local note
Provenance (VM) [OBSOLETE]
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 07/01/2022 250.00   658.8B CHO IMK06774 25/10/2019 25/10/2019 Book