Marketing management (Record no. 570902)

MARC details
000 -LEADER
fixed length control field 00447nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120327993
Terms of availability 495
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number R 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip; Keller, Kevin Lane
245 ## - TITLE STATEMENT
Title Marketing management
Statement of responsibility, etc. Kotler, Philip; Keller, Kevin Lane
250 ## - EDITION STATEMENT
Edition statement 12 edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Prentice Hall: New Delhi
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent 729 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note
590 ## - LOCAL NOTE (RLIN)
Local note
Provenance (VM) [OBSOLETE]
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 07/01/2022 495.00   R 658.8 KOT IMK06022 25/10/2019 25/10/2019 Book