The end of advertising as we know it (Record no. 570251)

MARC details
000 -LEADER
fixed length control field 00431nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 471225819
Terms of availability $14.95
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659 ZYM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zyman, Sergio
245 ## - TITLE STATEMENT
Title The end of advertising as we know it
Statement of responsibility, etc. Zyman, Sergio
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. John Wiley & Sons: New York
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent 239 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note
590 ## - LOCAL NOTE (RLIN)
Local note TBS Publishers
Provenance (VM) [OBSOLETE] TY/26;24/05/04
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 07/01/2022 0.00   659 ZYM IMK05371 25/10/2019 25/10/2019 Book