Understanding consumers (Record no. 569401)

MARC details
000 -LEADER
fixed length control field 00444nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 70474095
Terms of availability 375
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number S 658.8342 PAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Parameswaran, MG
245 ## - TITLE STATEMENT
Title Understanding consumers
Statement of responsibility, etc. Parameswaran, MG
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Tata Mc Graw Hill: New Delhi
Date of publication, distribution, etc. 2003
300 ## - PHYSICAL DESCRIPTION
Extent 235 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note
590 ## - LOCAL NOTE (RLIN)
Local note Modern Book Centre
Provenance (VM) [OBSOLETE] WCD 1026 ;17-9-2003
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behaviour
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 07/01/2022 375.00   S 658.8342 PAR IMK04521 25/10/2019 25/10/2019 Book