Effective use of marketing research: A guide for management (Record no. 565754)

MARC details
000 -LEADER
fixed length control field 00428nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1850916853
Terms of availability P19.95
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 BIR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Birn, Robin
245 ## - TITLE STATEMENT
Title Effective use of marketing research: A guide for management
Statement of responsibility, etc. Birn, Robin
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Kogan Page Pub: London
Date of publication, distribution, etc. 1988
300 ## - PHYSICAL DESCRIPTION
Extent 155 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note
590 ## - LOCAL NOTE (RLIN)
Local note
Provenance (VM) [OBSOLETE]
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 07/01/2022 0.00   658.83 BIR IMK00965 25/10/2019 25/10/2019 Book