Netnography : (Record no. 561760)

MARC details
000 -LEADER
fixed length control field 01557cam a2200253 i 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446285756
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1446285758
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446285749
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 144628574X
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 305.80072 KOZ DRS119
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kozinets, Robert V.,
245 10 - TITLE STATEMENT
Title Netnography :
Remainder of title redefined /
Statement of responsibility, etc. Robert V Kozinets.
250 ## - EDITION STATEMENT
Edition statement 2nd edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London:
Name of publisher, distributor, etc. Sage Publications Ltd.,
Date of publication, distribution, etc. 2015.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 305 pages :
Other physical details illustrations ;
500 ## - GENERAL NOTE
General note Subtitle varies.
500 ## - GENERAL NOTE
General note First edition: 2010.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (pages 279-296) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Networked sociality -- Researching networked sociality -- Netnography redefined -- Planning and preparation -- Ethics -- Data collection -- Researcher participation in data collection and creation -- Data analysis and interpretation -- Representation -- Humanist netnography.
520 0# - SUMMARY, ETC.
Summary, etc. The new edition has been expanded to include: detailed guidance for researchers on how to combine online and in-person ethnographic methods to fully explore a social phenomenon, more focus on specific kinds of social media data from sites such as Facebook and Twitter, more specific examples of how netnography can be used in different social science fields, such as media studies, sociology, anthropology, nursing, and education, a discussion of the ways in which communal and cultural social identities are constantly being transformed by combinations of traditional and social media.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Ethnology
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Ethnology
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of English Institute of English SAP Collection 05/04/2021   305.80072 KOZ ENGDRS119 07/01/2022 05/04/2021 Book