Basic marketing / (Record no. 500981)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00340nam a2200121 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | R 658.8 PER |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Perreault, William D, et al. |
| 245 ## - TITLE STATEMENT | |
| Title | Basic marketing / |
| Statement of responsibility, etc. | by Perreault, William D, et al. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | McGraw-Hill Publishing Co., |
| Date of publication, distribution, etc. | 2000. |
| Name of publisher, distributor, etc. | London : |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 516 p. : |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dept. of Psychology | Dept. of Psychology | General Stacks | 20/10/2021 | 658.8 PER;1 | PSY6742 | 20/10/2021 | 20/10/2021 | Book | |||||
| Institute of Management | Institute of Management | Processing Center | 06/01/2022 | R 658.8 PER | IMK04808 | 25/10/2019 | 25/10/2019 | Book |