Marketing Research: An applied orientation / (Record no. 500977)

MARC details
000 -LEADER
fixed length control field 00354nam a22001337a 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8.
Item number MAL.M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K
245 ## - TITLE STATEMENT
Title Marketing Research: An applied orientation /
Statement of responsibility, etc. by Naresh K Malhotra
250 ## - EDITION STATEMENT
Edition statement 6
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida :
Name of publisher, distributor, etc. Dorling Kindersly,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent 910p.:
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Organization behavior
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book

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