Communicating globally : (Record no. 332907)

MARC details
000 -LEADER
fixed length control field 00728cam a22002054a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0844225223
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SCH
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Schultz, Don E.
245 10 - TITLE STATEMENT
Title Communicating globally :
Remainder of title an integrated marketing approach /
Statement of responsibility, etc. Don E. Schultz, Philip J. Kitchen.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lincolnwood, Chicago, Ill. :
Name of publisher, distributor, etc. NTC Business Books,
Date of publication, distribution, etc. c2000.
300 ## - PHYSICAL DESCRIPTION
Extent 280 p. :
Other physical details ill. ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 267-273) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication, International.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
Form subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kitchen, Philip J.
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/mh041/99043187.html">http://www.loc.gov/catdir/description/mh041/99043187.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Futures Studies Dept. of Futures Studies Processing Center 25/11/2020   658.8 SCH DFS2820 25/11/2020 25/11/2020 Book