Advertising - Mass Communication in Marketing (Record no. 293082)

MARC details
000 -LEADER
fixed length control field 00274nam a22000977a 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 302.2 LIT.A
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name James E Little Field
245 ## - TITLE STATEMENT
Title Advertising - Mass Communication in Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Bombay
Name of publisher, distributor, etc. Vakils, Feffer and Simons Private Ltd.,
Date of publication, distribution, etc. 1971
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Communication and Journalism Dept. of Communication and Journalism Processing Center 20/10/2021   302.2 LIT.A DCJ63 20/10/2021 20/10/2021 Book