Advertising theory (Record no. 292739)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00331nam a2200133 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780815382508 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.101ROD.A |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rodgers, Shelly |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising theory |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Newyork and London |
| Name of publisher, distributor, etc. | Routledge, . |
| Date of publication, distribution, etc. | 2019. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 548 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Thorson, Esther; Rodgers, Shelly |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dept. of Communication and Journalism | Dept. of Communication and Journalism | Processing Center | 26/06/2020 | 659.101ROD.A | DCJ6426 | 26/06/2020 | 26/06/2020 | Book |