Brand management : (Record no. 285363)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00332nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788125914273 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8343 MOO-B |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moorthi, Y. L. R. |
| 245 ## - TITLE STATEMENT | |
| Title | Brand management : |
| Remainder of title | the Indian context / |
| Statement of responsibility, etc. | Y.L.R. Moorthi. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Vikas Pub. House, |
| Date of publication, distribution, etc. | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 171 p. : |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dept. of Commerce | Dept. of Commerce | Processing Center | 19/11/2020 | 330.00 | 658.8343 MOO-B | COM 7117. | 19/11/2020 | 1 | 19/11/2020 | Book |