Handbook of Marketing Communications/ (Record no. 285225)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00381nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9798175542333 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | R 658.8 SMI.H |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Smith,P.R |
| 245 ## - TITLE STATEMENT | |
| Title | Handbook of Marketing Communications/ |
| Statement of responsibility, etc. | P.R Smith, Jonathan Taylor. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi: |
| Name of publisher, distributor, etc. | Kogan Page/ |
| Date of publication, distribution, etc. | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi;640p.: |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Taylor,Jonathan. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Reference | Dept. of Commerce | Dept. of Commerce | Processing Center | 02/11/2020 | 1295.00 | R 658.8 SMI.H | COM 3096 | 02/11/2020 | 1 | 02/11/2020 | Book |