Understanding digital marketing: Marketing strategies for engaging the digital generation (Record no. 282083)

MARC details
000 -LEADER
fixed length control field 00469nam a2200145 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8406285 RYA-U
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ryan, Damian and Jones, Calvin
245 ## - TITLE STATEMENT
Title Understanding digital marketing: Marketing strategies for engaging the digital generation
Statement of responsibility, etc. Ryan, Damian and Jones, Calvin
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Kogan Page India Private Limited, New Delhi
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 276 p
490 ## - SERIES STATEMENT
Series statement
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing, E--marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Source of classification or shelving scheme Cost, normal purchase price Copy number Public note
        Dept. of Commerce Dept. of Commerce Processing Center 04/01/2022   658.8406285 RYA-U COM04716 24/10/2019 24/10/2019 Book        
        Dept. of Commerce Dept. of Commerce Processing Center 02/07/2021   658.8406285 RYA-U.3 COM 7542 02/07/2021 02/07/2021 Book Dewey Decimal Classification 19.99 1 2014,3 ed