Consumer behaviour: Concepts and application (Record no. 279739)

MARC details
000 -LEADER
fixed length control field 00452nam a2200145 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342 LOU-C3
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Loudon, David L and Bitta, Albert J Della
245 ## - TITLE STATEMENT
Title Consumer behaviour: Concepts and application
Statement of responsibility, etc. Loudon, David L and Bitta, Albert J Della
250 ## - EDITION STATEMENT
Edition statement 3 Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mcgraw-hill book company, New York
Date of publication, distribution, etc. 1988
300 ## - PHYSICAL DESCRIPTION
Extent 726 p
490 ## - SERIES STATEMENT
Series statement
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behaviour--Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Commerce Dept. of Commerce Processing Center 04/01/2022   658.8342 LOU-C3 COM01783 24/10/2019 24/10/2019 Book