Advertising management (Record no. 279414)

MARC details
000 -LEADER
fixed length control field 00402nam a2200145 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 AAK-A2
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A and Myers, John G
245 ## - TITLE STATEMENT
Title Advertising management
Statement of responsibility, etc. Aaker, David A and Myers, John G
250 ## - EDITION STATEMENT
Edition statement 2 Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Prentice Hall of India, Pvt. Ltd., New Delhi
Date of publication, distribution, etc. 1986
300 ## - PHYSICAL DESCRIPTION
Extent 560 p
490 ## - SERIES STATEMENT
Series statement
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Commerce Dept. of Commerce Processing Center 04/01/2022   659.1 AAK-A2 COM01394 24/10/2019 24/10/2019 Book