MARKETING, COMMUNICATIONS MANAGEMENT: ANALYSIS, PLANNING, IMPLEMENTATION (Record no. 251474)

MARC details
000 -LEADER
fixed length control field 00603nam a2200217 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8173070601
Terms of availability 795.0
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name
245 ## - TITLE STATEMENT
Title MARKETING, COMMUNICATIONS MANAGEMENT: ANALYSIS, PLANNING, IMPLEMENTATION
Medium ENGLISH
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. LONDON
Name of publisher, distributor, etc. SAGE
Date of publication, distribution, etc. 2014
300 ## - PHYSICAL DESCRIPTION
Extent 352 p
Type of unit HB
500 ## - GENERAL NOTE
General note
501 ## - WITH NOTE
With note Management
538 ## - SYSTEM DETAILS NOTE
System details note
590 ## - LOCAL NOTE (RLIN)
Origin of safety copy (VM) [OBSOLETE]
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING-- COMMUNICATIONS MANAGEMENT-- ANALYSIS-- PLANNING-- IMPLEMENTATION
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name WALTERS, MATTHEW
Relator term Editor
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Archaeology Dept. of Archaeology Processing Center 04/01/2022 795.00   658.802 AGY4299 25/10/2019 25/10/2019 Reference