Strategic Marketing: Planning and Implementation (Record no. 225027)

MARC details
000 -LEADER
fixed length control field 00322nam a22001337a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789387985421
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SHU.S
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shukla,Rajeev
245 ## - TITLE STATEMENT
Title Strategic Marketing: Planning and Implementation
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Jaipur
Name of publisher, distributor, etc. Horizon Press
Date of publication, distribution, etc. 2020
300 ## - PHYSICAL DESCRIPTION
Extent 288p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Campus Library Kariavattom Campus Library Kariavattom Processing Center 04/08/2021   658.8 SHU.S UCL31027 04/08/2021 1895.00 04/08/2021 Book