Principles and Practice of Social Marketing An International Perspective (Record no. 224121)

MARC details
000 -LEADER
fixed length control field 00356nam a22001097a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780511761751
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Donovan, Rob
245 ## - TITLE STATEMENT
Title Principles and Practice of Social Marketing An International Perspective
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Cambridge University Press
Date of publication, distribution, etc. 2010
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Organisational Sociology
-- Sociology
-- Management,
Form subdivision Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
        Campus Library Kariavattom Campus Library Kariavattom Processing Center 30/12/2020   UCL14765 30/12/2020 30/12/2020 Book