A comparative study on factors influencing brand loyalty among consumers in Kenya and India (Record no. 170377)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00346nam a2200097Ia 4500 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Jairo Kirwa Mise |
| 245 #2 - TITLE STATEMENT | |
| Title | A comparative study on factors influencing brand loyalty among consumers in Kenya and India |
| Sub Title | Case of soft drink consumers / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | University of Kerala , |
| Year of publication | 2013. |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://hdl.handle.net/10603/396653 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | PhD Thesis |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home Library | Current Location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Thesis | Kerala University Library | Kerala University Library | 06/02/2015 | X:321-51.2om687Q3(RT) | G38138 | PhD Thesis |