Strategic customer management (Record no. 151330)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00451nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781107687325 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Payne, Adrian |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic customer management |
| Sub Title | Integrating relationship marketing and CRM / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi : |
| Name of publisher | Cambridge University Press , |
| Year of publication | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvi+529 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Frow , Pennie |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General |
| 923 ## - | |
| -- | 20131026 |
| -- | 3859 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Kerala University Library | Kerala University Library | 18/12/2013 | TBS Publishers&Distributors | X:51-8 Q35 | 293512 | 12/08/2017 | General |