Social marketing (Record no. 148943)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00444nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788132110200 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Lee, Nancy R. |
| 245 ## - TITLE STATEMENT | |
| Title | Social marketing |
| Sub Title | Influencing behaviors for good / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi : |
| Name of publisher | Sage Publications , |
| Year of publication | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xi+502 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler , Philip |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General |
| 923 ## - | |
| -- | 20130111 |
| -- | 001935 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Kerala University Library | Kerala University Library | 25/03/2013 | D C Books | X:510bY Q1-Q1;1 | 289268 | 12/08/2017 | General | ||||
| Kerala University Library | Kerala University Library | 27/11/2014 | Moonlight Book Shop | X:510bY Q1-Q1;1 | 297589 | 12/08/2017 | General |