Legends in marketing / (Record no. 148647)

MARC details
000 -LEADER
fixed length control field 00486nam a2200145Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788132105190
245 ## - TITLE STATEMENT
Title Legends in marketing /
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London :
Name of publisher Sage Publications ,
Year of publication 2012.
500 ## - GENERAL NOTE
General note V1.Marketing theory andorientationV2.analytical marketingV3.Creating and managingthe product mixV4.Improving the role an
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotler , Philip
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
923 ## -
-- 20130108
-- MBC-1583/1
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home Library Current Location Date acquired Source of acquisition Full call number Accession Number Price effective from Koha item type
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288935 12/08/2017 Reference
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288936 12/08/2017 Reference
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288937 12/08/2017 Reference
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288938 12/08/2017 Reference
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288939 12/08/2017 Reference
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288940 12/08/2017 Reference
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288941 12/08/2017 Reference
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288942 12/08/2017 Reference
        Reference Kerala University Library Kerala University Library 25/03/2013 Modern Book Centre X:51 Q21.1(R)-Q21.9(R) 288943 12/08/2017 Reference