New age marketing (Record no. 139369)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00407nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788174465870 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Dhar, Upinder, Ed., Etc |
| 245 ## - TITLE STATEMENT | |
| Title | New age marketing |
| Sub Title | Emerging realities / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi : |
| Name of publisher | Excel Books , |
| Year of publication | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxvi+838 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General |
| 923 ## - | |
| -- | 20081125 |
| -- | 2148 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Kerala University Library | Kerala University Library | 25/03/2013 | HigginBothams Limited | X:51 P82 | 271414 | 895.00 | 12/08/2017 | General |