Selling blue elephants (Record no. 136595)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00505nam a2200181Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8131713741 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Moskowitz, Howard R. |
| 245 ## - TITLE STATEMENT | |
| Title | Selling blue elephants |
| Sub Title | How to make great products that people want before they evan / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Delhi : |
| Name of publisher | Pearson Education , |
| Year of publication | 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvi+252 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gofman , Alex |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General |
| 923 ## - | |
| -- | 20071211 |
| -- | BIP-TVM/CR |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Kerala University Library | Kerala University Library | 25/03/2013 | B I Publications | X:51-8 P72 | 266725 | 12/08/2017 | General |