Marketing management (Record no. 125273)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00390nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8125907734 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Rajagopal |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management |
| Sub Title | Text and cases / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Delhi : |
| Name of publisher | Vikas Publishing House , |
| Year of publication | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | ix+303 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Full call number | Accession Number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Kerala University Library | Kerala University Library | 12/08/2017 | X:51-8y7 P0 | 246801 | 150.00 | 12/08/2017 | General |