Marketing communications / (Record no. 123721)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00344nam a2200145Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8178081229 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Blythe, Jim |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing communications / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | PHI/Pearson Edu , |
| Year of publication | 2000. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Kerala University Library | Kerala University Library | 25/03/2013 | Modern Book Centre | X:51:(1:3) P0 | 243211 | 12/08/2017 | General |