Basic marketing (Record no. 123591)

MARC details
000 -LEADER
fixed length control field 00388nam a2200157Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 8174730206
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Cannon, Tom
245 ## - TITLE STATEMENT
Title Basic marketing
Sub Title Principles and Practice /
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Delhi :
Name of publisher AITBS publishers ,
Year of publication 2000.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xiv+463
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home Library Current Location Date acquired Full call number Accession Number Cost, replacement price Price effective from Koha item type
        LC1 Live Collection Groud Floor Kerala University Library Kerala University Library 12/08/2017 X:51 P03 243062 195.00 12/08/2017 General