Sales promotion and advertising management / (Record no. 114783)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00330nam a2200121Ia 4500 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Mishra, Mn |
| 245 ## - TITLE STATEMENT | |
| Title | Sales promotion and advertising management / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Bomaby : |
| Name of publisher | Himalaya Publishing House , |
| Year of publication | 1994. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 355 p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home Library | Current Location | Date acquired | Full call number | Accession Number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Closed Reference | Kerala University Library | Kerala University Library | 12/08/2017 | X:51-8 N41 | 219215 | 325.00 | 12/08/2017 | General |