Sales promotion and advertising management / (Record no. 114783)
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000 -LEADER | |
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fixed length control field | 00330nam a2200121Ia 4500 |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Mishra, Mn |
245 ## - TITLE STATEMENT | |
Title | Sales promotion and advertising management / |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Bomaby : |
Name of publisher | Himalaya Publishing House , |
Year of publication | 1994. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 355 p. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home Library | Current Location | Date acquired | Full call number | Accession Number | Cost, replacement price | Price effective from | Koha item type |
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Closed Reference | Kerala University Library | Kerala University Library | 12/08/2017 | X:51-8 N41 | 219215 | 325.00 | 12/08/2017 | General |