Understanding Korean webtoon culture : transmedia storytelling, digital platforms, and genres /
Jin, Dal Yong, 1964-
Understanding Korean webtoon culture : transmedia storytelling, digital platforms, and genres / Dal Yong Jin. - pages cm - Harvard East Asian monographs ; 459 . - Harvard East Asian monographs ; 459. .
Includes bibliographical references and index.
Evolution of Webtoons in the Digital Platform Era -- Platformization of Korean Webtoons -- Webtoon's Digital Sphere: Snack Culture and Binge-Reading -- Transmedia Storytelling of Webtoons in Big-Screen Culture -- Webtoons' Transnational Transmediality -- Sociocultural Perspectives on Webtoonists -- Webtoons' New Perspectives
"The rise of webtoons has fundamentally altered the Korean cultural market due to the growth of transmedia storytelling-the flow of a story from the original text to various other media platforms-and the convergence of cultural content and digital technologies. Understanding Korean Webtoon Culture analyzes webtoons through the lens of emerging digital cultures and illuminates snack culture and binge-reading as new forms of digital culture that webtoon platforms capitalize on to capture shifting cultural consumption"-Provided by publisher"--
9780674291317 9780674291324
2022028395
Webcomics--Korea (South)
Digital storytelling--Korea (South)
Digital media--Korea (South)
Civilization, Western--Korean influences.
Technology--Social aspects--Korea (South)
PN6790.K6 / J56 2022
895.709 JIN (TB)
Understanding Korean webtoon culture : transmedia storytelling, digital platforms, and genres / Dal Yong Jin. - pages cm - Harvard East Asian monographs ; 459 . - Harvard East Asian monographs ; 459. .
Includes bibliographical references and index.
Evolution of Webtoons in the Digital Platform Era -- Platformization of Korean Webtoons -- Webtoon's Digital Sphere: Snack Culture and Binge-Reading -- Transmedia Storytelling of Webtoons in Big-Screen Culture -- Webtoons' Transnational Transmediality -- Sociocultural Perspectives on Webtoonists -- Webtoons' New Perspectives
"The rise of webtoons has fundamentally altered the Korean cultural market due to the growth of transmedia storytelling-the flow of a story from the original text to various other media platforms-and the convergence of cultural content and digital technologies. Understanding Korean Webtoon Culture analyzes webtoons through the lens of emerging digital cultures and illuminates snack culture and binge-reading as new forms of digital culture that webtoon platforms capitalize on to capture shifting cultural consumption"-Provided by publisher"--
9780674291317 9780674291324
2022028395
Webcomics--Korea (South)
Digital storytelling--Korea (South)
Digital media--Korea (South)
Civilization, Western--Korean influences.
Technology--Social aspects--Korea (South)
PN6790.K6 / J56 2022
895.709 JIN (TB)