Frugal innovation /
Ratten, Vanessa,
Frugal innovation / Vanessa Ratten. - New York: Routledge, 2019. - viii, 125 pages ; - Innovation and technology horizons .
Includes bibliographical references and index.
Frugal innovation: an overview -- Theoretical frameworks -- Features and benefits -- Types -- Entrepreneurship -- Value creation -- Design process -- Responsible innovation -- Social action -- Frugal innovation: future trends and directions.
9781138316218 (pbk.)
Innovation management; Creativity
Technological innovations
Social entrepreneurship.
New products
Low-income consumers.
658INO / RAT
Frugal innovation / Vanessa Ratten. - New York: Routledge, 2019. - viii, 125 pages ; - Innovation and technology horizons .
Includes bibliographical references and index.
Frugal innovation: an overview -- Theoretical frameworks -- Features and benefits -- Types -- Entrepreneurship -- Value creation -- Design process -- Responsible innovation -- Social action -- Frugal innovation: future trends and directions.
9781138316218 (pbk.)
Innovation management; Creativity
Technological innovations
Social entrepreneurship.
New products
Low-income consumers.
658INO / RAT