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Essentials of consumer behavior /

Stephens, Debra L.,

Essentials of consumer behavior / Debra L. Stephens. - London: Routledge, 2017. - 220 pages ;

Includes bibliographical references and index.

ISBN: 9781138791732 (pbk)

Subjects--Topical Terms:
Consumer behavior.
Consumers

Dewey Class. No.: 658.8342 / STE

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