Design management : organisation and marketing perspectives /
Lalaounis, Sotiris T.,
Design management : organisation and marketing perspectives / Sotiris T. Lalaounis. - 1 Edition. - New York: Routledge, 2018. - xix, 254 pages ;
Includes bibliographical references and index.
9781138648074 (pbk. : alk. paper)
Industry; Industrial economics
Industrial design
Marketing.
Organization.
338.6 / LAL
Design management : organisation and marketing perspectives / Sotiris T. Lalaounis. - 1 Edition. - New York: Routledge, 2018. - xix, 254 pages ;
Includes bibliographical references and index.
9781138648074 (pbk. : alk. paper)
Industry; Industrial economics
Industrial design
Marketing.
Organization.
338.6 / LAL