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International marketing : strategy development and implementation /

Solberg, Carl Arthur,

International marketing : strategy development and implementation / Carl Arthur Solberg. - New York: Routledge, 2018. - 401 pages

Includes bibliographical references and index.

ISBN: 9781138737389 (hardback : alk. paper) 9781138738058 (pbk. : alk. paper)

Subjects--Topical Terms:
International Marketing
Marketing

Dewey Class. No.: 658.8In / SOL

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