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Marketing research : an applied orientation

Malhotra, Naresh K

Marketing research : an applied orientation Malhotra, Naresh K - 6 edition - Prentice Hall 2012 - 948 p - .

Donated by Dr. K S Chandrasekar, Director, School of Business Management and Legal Studies

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Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83 MAL

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