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Strategic brand management for B28 markets : a road map for organizational transformation

Sarin, Sharad

Strategic brand management for B28 markets : a road map for organizational transformation Sarin, Sharad - - Response Books, New Delhi 2010 - 262 p - .

ISBN: 395

Subjects--Topical Terms:
Strategic marketing management

Dewey Class. No.: 658.402M SAR

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