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Brands rising ...as product fall

Nafees, Lubna; Krishnan, Omkumar

Brands rising ...as product fall Nafees, Lubna; Krishnan, Omkumar - - Mac Millan India Ltd , New Delhi 2008 - 268 p - .

ISBN: 600

Subjects--Topical Terms:
Brand Management

Dewey Class. No.: R 658.8B NAF

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