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Marketing briefs: a revision and study guide

Dibb, Sally; Simkin, Lyndon

Marketing briefs: a revision and study guide Dibb, Sally; Simkin, Lyndon - 2 edition - Butterworth-Heinemann Books, Boston 2008 - 363 p - .

ISBN: 9 395

Subjects--Topical Terms:
Marketing management

Dewey Class. No.: 658.8 DIB

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