Essentials of corporate communication: implementating practices for effective reputation management

Riel, Cees B.M. Van; Fombrun, Charles J

Essentials of corporate communication: implementating practices for effective reputation management Riel, Cees B.M. Van; Fombrun, Charles J - - Routledge 2007 - 306 p - .



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Corporate management--Corporate Sector

658.114 RIE