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E-marketing excelence: the heart of e-business

Smith, P R; Chaffey, Dave

E-marketing excelence: the heart of e-business Smith, P R; Chaffey, Dave - - Butterworth-Heinemann:Oxford 2008 - 372 p - .

ISBN: 9 395

Subjects--Topical Terms:
e-Business--e-Finance--e-Marketing--e-Retailing

Dewey Class. No.: 658.05467 SMI

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