Normal view MARC view ISBD view

Essentials of services marketing: Concepts, strategies and cases

Hoffman, K Douglas; Bateson, John E G

Essentials of services marketing: Concepts, strategies and cases Hoffman, K Douglas; Bateson, John E G - - Thomson-South Western, Australia 2004 - 569 p - .

ISBN: $6.50

Subjects--Topical Terms:
Services marketing

Dewey Class. No.: S 658.8S HOF

Place hold
Print
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)