Product plus: How product + service = competitive advantage
Lovelock, Christopher
Product plus: How product + service = competitive advantage Lovelock, Christopher - - Mc Graw Hill: New York 1994 - 382 p - .
71134514 $14.50
Product management
R 658.8P LOV
Product plus: How product + service = competitive advantage Lovelock, Christopher - - Mc Graw Hill: New York 1994 - 382 p - .
71134514 $14.50
Product management
R 658.8P LOV