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Consumer behavior

Schiffman, Leon G; Kanuk, Leslie Lazar

Consumer behavior Schiffman, Leon G; Kanuk, Leslie Lazar - 5 edition - Prentice Hall: New Delhi 1997 - 672 p - .

ISBN: 275

Subjects--Topical Terms:
Consumer behaviour

Dewey Class. No.: 658.8342 SCH

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