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Textbook of marketing

Amarchand, D; Varadharajan, B

Textbook of marketing Amarchand, D; Varadharajan, B - - Konark Publishers Pvt Ltd: New Delhi 1989 - 340 p - .

ISBN: 8122000975 45

Subjects--Topical Terms:
Marketing management

Dewey Class. No.: 658.8 AMA

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