Metaphor and Persuasion in Strategic Communication: Sustainable Perspectives

Ferrari, Federica

Metaphor and Persuasion in Strategic Communication: Sustainable Perspectives - New York: Routledge, 2018. - 270p.: - Routledge studies in Rhetoric and Stylistics .

978-1-138-73241-4


Metaphor--Persuasion analysis--Cognitive Linguistics--Stylistics

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